0

The Restaurant

From Concept to Operation

Erschienen am 03.03.2022, 9. Auflage 2022
159,00 €
(inkl. MwSt.)

Nicht lieferbar

In den Warenkorb
Bibliografische Daten
ISBN/EAN: 9781119762164
Sprache: Englisch
Umfang: 432 S.
Einband: gebundenes Buch

Beschreibung

THE RESTAURANT AN AUTHORITATIVE, UP-TO-DATE, AND ONE-STOP GUIDE TO THE RESTAURANT BUSINESS In the newly revised The Restaurant: From Concept to Operation, Ninth Edition, accomplished hospitality and restaurant professional John R. Walker delivers a comprehensive exploration of opening a restaurant, from the initial idea to the grand opening. The book offers readers robust, applications-based coverage of all aspects of developing, opening, and running a restaurant. Readers will discover up-to-date material on staffing, legal and regulatory issues, cost control, financing, marketing and promotion, equipment and design, menus, sanitation, and concepts. Every chapter has been revised, updated and enhanced with several industry examples, sidebars, charts, tables, photos, and menus. The ninth edition of The Restaurant: From Concept to Operation provides readers with all the information they need to make sound decisions that will allow for the building of a thriving restaurant business. The book also offers: * A thorough introduction to the restaurant business, from the history of eating out to the modern challenges of restaurant operation * A comprehensive exploration of restaurants and their owners, including quick-casual, sandwich, family, fine-dining, and other establishments * Practical discussions of menus, kitchens, and purchasing, including prices and pricing strategies, menu accuracy, health inspections, and food purchasing systems * Indepth examinations of restaurant operations, including bar and beverage service, budgeting and control, and food production and sanitation An indispensable resource for undergraduate and graduate restaurant and food management services and business administration students, The Restaurant: From Concept to Operation, Ninth Edition is also perfect for aspiring and practicing restaurant owners and restaurant investors seeking a one-stop guide to the restaurant business.

Produktsicherheitsverordnung

Hersteller:
Wiley-VCH GmbH
product_safety@wiley.com
Boschstr. 12
DE 69469 Weinheim

Autorenportrait

JOHN R. WALKER, DBA, United States International University, CHA, FMP, is currently McKibbon Professor of Hotel and Restaurant Management and Fulbright Senior Specialist, University of South Florida. He has written a number of successful texts including Wiley's Supervision in the Hospitality Industry, Ninth Edition as well as numerous journal articles. John currently teaches undergraduate and graduate courses in Hospitality and Restaurant Management.

Leseprobe

Leseprobe